Maria Golovanova

Geofencing Blog For App Marketers

Maria Golovanova

Recent Posts

7 Vital Features to Look for When Choosing a Geofencing Partner

Before getting started with your location based marketing campaign it is important to choose the right partner to work with. Your choice of solution can really make a difference to the success of ...

6 Common Myths about Beacons You Should Know about before Investing into Them

Beacons tend to be a pretty big investment - both financially and time-wise, especially with them being physical object that you need to install and maintain. To help you make the decision of whether ...

Am I Spamming My App Users? Find out & Learn How to Avoid it

This is a question a lot of you must have asked yourselves at least once or twice. And if you haven’t - you probably should, because the last thing that you want to do is to send notifications to ...

3 Rookie Mistakes Setting Up Your Location Based Push Notification

Now that you have set up locations to target your app users (if you haven’t - check out 3 Tips on Where to Put Your Geofence), you can proceed to setting up and perfecting your location based push ...

5 Ways to Use Geotriggers in Your Geofencing Campaigns

Geotriggers are a very powerful tool to enhance your mobile app campaigns. They can easily generate very valuable location insights about your app users that would help you improve your app user ...

3 Geo-Location Targeting Tips to Increase App User Engagement

Targeting app users based on just their proximity to places isn’t going to be enough to significantly increase app user engagement. It's always important to adopt your interactions with app users to ...

7 Common Myths About Geofencing We Should All Stop Believing

There are a lot of speculations going around geofencing - it’s capabilities and limitations, for example whether it drains the phone battery and so forth. We’ve decided to shed some light on this ...

Can Geofencing and Beacons Work Together for Your App?

Spoiler alert -  they can. Geofencing and beacons are both technologies that can be used for location based targeting and can complement each other. However, it is important to understand the ...

3 Tips on Where to Put Your Geofence

So you want to create a geofencing campaign, but you’re not sure where to start. Here are some tips on where you can create your geofences and why...

Xamarin & Ionic Are Now Supported By Plot Projects

At Plot Projects, we think it’s important to give our customers the flexibility to get the most out of our product. With new and more innovative platforms emerging for app developers to build apps ...

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